The Apprentice Season 18

The Apprentice - Season 18

2024 • 12 episodes

4.9
12 episodes
Feb 01, 2024

About this season

Episodes

Seasons & Episodes

12 episodes
Highlands Corporate Away Day
Episode 1

Highlands Corporate Away Day

Episode 1 • Feb 01, 2024

Week One. Lord Sugar’s candidates host a corporate away day in the Scottish Highlands. Back in the boardroom, one candidate is sent packing.

0.0
62m
Cheesecakes
Episode 2

Cheesecakes

Episode 2 • Feb 08, 2024

It's week two and the candidates manufacture miniature cheesecakes to sell to the public and corporate clients. But crumbling cakes and maths meltdowns lead to a firing in the boardroom.

0.0
58m
Virtual Escape Rooms
Episode 3

Virtual Escape Rooms

Episode 3 • Feb 15, 2024

It's week three, and the teams create a new virtual escape room to pitch to industry experts. Boring branding and confusing concepts lead to one candidate being fired.

0.0
58m
Discount Buying
Episode 4

Discount Buying

Episode 4 • Feb 22, 2024

It's week four, and the candidates are sent to Jersey to secure nine items synonymous with the area. After a race to the finish, it’s au revoir for another candidate in the boardroom.

4.0
59m
Formula E
Episode 5

Formula E

Episode 5 • Feb 29, 2024

Lord Sugar's candidates launch a new Formula E team before pitching for sponsorship, but questionable designs jeopardise multi-million-pound negotiations.

5.0
58m
Cereal
Episode 6

Cereal

Episode 6 • Mar 07, 2024

The candidates must design and create a brand new breakfast cereal to sell to industry buyers. Bland recipes and boring boxes result in another candidate being fired.

5.0
58m
Budapest Tourism
Episode 7

Budapest Tourism

Episode 7 • Mar 14, 2024

Lord Sugar’s candidates touch down in the Hungarian capital of Budapest to sell and run bespoke tours. Back in Blighty, one candidate is sent packing.

6.0
58m
XBUS Advertising
Episode 8

XBUS Advertising

Episode 8 • Mar 21, 2024

Lord Sugar’s candidates brand and create an advertising campaign for a new electric vehicle. Boring branding and confusing adverts mean one candidate hits the brakes.

4.0
58m
TV Selling
Episode 9

TV Selling

Episode 9 • Mar 28, 2024

The teams are tasked with choosing a selection of products to sell live to the nation on one of the UK's leading TV shopping channels.

7.0
59m
Vegan Alternative to Cheese
Episode 10

Vegan Alternative to Cheese

Episode 10 • Apr 04, 2024

Lord Sugar's candidates are tasked with creating a new vegan alternative to cheese to pitch to major retailers. But unusual recipes and bland brands result in another candidate being fired.

6.0
58m
Interviews
Episode 11

Interviews

Episode 11 • Apr 11, 2024

Some familiar faces are back to interrogate the business plans of the final five, and with £250,000 in touching distance, there’s tears, tension and tough love.

4.0
58m
The Final & You’re Hired!
Episode 12

The Final & You’re Hired!

Episode 12 • Apr 18, 2024

Two finalists will be tasked with launching a new business and pitching it to Lord Sugar for the chance to win his £250,000 investment and become his next business partner.

3.0
58m